Whisky / Drinks Campaign
The Glenlivet
A Seamless Celebration of African Individuality
A campaign for The Glenlivet celebrating African individuality, directed by Tom Brown and produced by NaF with service production by Boomtown Films in South Africa.
- Client / Collaborator
- The Glenlivet / Pernod Ricard
- Role
- Executive Producer
- Year
- 2026
- Agency
- Impero, London
- Production Company
- NaF
- Service Production
- Boomtown Films, South Africa
- Director
- Tom Brown
The Project
The Glenlivet set out to celebrate originality and African individuality in a campaign that echoes the ritual of the pour. Agency Impero in London needed the work to be made authentically in the region, with local talent and crew at its heart.
My Contribution
I served as Executive Producer from inception to delivery, working closely with producers in the UK and Cape Town to source director Tom Brown, and authentically local regional talent and crew in South Africa and Nigeria for agency Impero and end client Pernod Ricard.
The Production
Produced by NaF with service production by Boomtown Films, the campaign was filmed in South Africa with a regional cast and crew, directed by Tom Brown.
The Result
The finished campaign brought The Glenlivet's celebration of originality to life across film and stills, covered by LBB Online.
Credits
- Client
- The Glenlivet / Pernod Ricard
- Agency
- Impero, London
- Production Company
- NaF
- Service Production
- Boomtown Films
- Director
- Tom Brown
- Executive Producer
- Ross Anderson
